The promise
If Avidra doesn't recover 3 booked jobs in your first 30 days, I refund everything and disconnect you myself.
No forms. No retention call.
Asad
ROOFING · SAN DIEGO
Never miss a roofing service call in San Diego
Phone rings first4.2s response30-day guarantee
Your crew's finishing a tear-off and you're up top checking the deck rot. The phone rings in the cab below. By the time you climb down, the message has rolled to voicemail and the homeowner has hung up.
Three things roofers push back on
“most of my leads come from door-knocking after storms”
Door-knocking still works. The phone keeps ringing while you're knocking. Avidra catches those calls so you don't have to choose between street and phone.
“I don't want to book inspections that turn out to be nothing”
Avidra captures the basics so you decide before you drive. The lead summary tells you whether it's an active leak or a 'just curious' inspection. You triage from your phone.
“insurance work is the majority of my book, those leads come from adjusters”
Adjuster calls still come on the same line. They hate voicemail. A reply that says you'll respond within the hour buys you that hour without losing the work.
How Avidra answers your calls
Step 1 · AI picks up
When the phone rings, Avidra picks up before voicemail can. The greeting is yours, recorded or text-to-speech, your call.
Step 2 · Qualifies the caller live
Your intake script runs in real time. Name, address, what's going on, urgency. The conversation reads like a normal one.
Step 3 · Transfers to you when they ask, or summarizes when they don't
If the caller wants a human, they get one. If they don't, the AI handles the whole call and you get the summary after.
Step 4 · Lead summary lands on your phone
A text summary lands on your phone. The recording link is optional and configurable.
Two ways to set it up
Two setup paths. Path one is forwarding: your existing business number stays the front door, calls ring to your phone, and Avidra only catches the unanswered ones. Path two is direct: the Avidra number is the front door, AI picks up every call live, and it transfers to your cell when the caller asks for a human. Most one-truck shops use path one. Larger shops with reception coverage usually move to path two.
Free tier includes both. AI voice and SMS text-back are both in the $0 floor, so neither pickup mode costs extra.
Where Avidra stops
Avidra handles the intake call, the back-and-forth qualifying, and the relay messages you ask it to send to your customers. The phone is the part it owns. The work past it stays with you and your existing tools.
The text won't quote a tear-off. It won't estimate a roof age over the phone. It won't promise an insurance-approved scope. The intake captures enough to triage. The actual roof and the actual quote stay yours, after you've been on the ladder.
The math on your missed calls
The numbers on a roofing shop your size.
4 calls/week missed$1,200 avg job$4,800 / week$20,800 / month$249,600 / year
73% of homeowners don't leave a voicemail. They call the next roofer on Google.
Avidra catches them in 4.2 seconds.
Calls roofers in San Diego actually take
Most of these will look familiar. Ceiling stain that appeared after last week's storm. Tear-off quote on a 25-year-old asphalt roof. Skylight that started dripping after a heavy rain. Flashing repair around a chimney. Each is the same opportunity. The phone is the bottleneck.
After hours, the calls shift. The patience is shorter and the stakes are higher. Tree limb through the roof after a wind event. Active leak during a rainstorm, water coming through the ceiling. Fast pickup is the difference between the job and a callback that never gets returned.
What the year looks like
Peak roughly April through October. Storm-driven spikes outside that window. Winter work is mostly emergency repair and tarp jobs.
Volume changes by season. Pickup rate shouldn't. Avidra fires the text-back the same way in February as it does in July, on a slow Tuesday or during a heat-advisory week.
Getting Avidra answering your phone
Setup is two minutes. You connect your business number to Avidra, either by porting it or by setting your existing line to ring the Avidra number. The AI picks up from then on. You edit the default intake script to sound like your office, and the first real call uses your voice and your business name.
Most owners are live before lunch on the day they sign up. The honest test is to call your own line and have the AI answer. The questions land. The summary fires. You see the intake on your phone.
Why live pickup beats voicemail
Voicemail is where service leads go to die. A homeowner who hits voicemail at 7pm and gets a callback at 9am has already booked the next name on the list. Avidra picks up live, so the conversation starts in the first ring. By the time the caller would have hung up on voicemail, the AI has already captured the caller's name and address along with the basics of the call. The follow-up callback then lands into a warm conversation, not a cold one.
Common questions
What if a caller wants to schedule a free inspection?
The intake captures the request and gathers address, roof age, and any visible damage. Booking is on you.
Can it handle insurance-adjuster calls differently?
Yes. Adjuster-identified calls route to a separate intake that captures claim number and inspection window.
Can it pause during off-season?
Yes. By month, by week, or any time you want.
What about active-leak calls in the middle of a rain storm?
Active-leak calls trigger a 'we'll be in touch within the hour' script and route to your dispatch immediately.
Can it ask if it's single-family or multi-unit?
Yes. Property type and number of stories are standard intake questions.
Try Avidra on your own number
Forward your missed calls to Avidra and watch the first text fire. 14 days free, no card to start, cancel from your phone. The product doesn't change by city. San Diego roofers get the same thing every other market gets.
Start free for 14 days