The promise
If Avidra doesn't recover 3 booked jobs in your first 30 days, I refund everything and disconnect you myself.
No forms. No retention call.
Asad
ROOFING · MEDICINE HAT
AI phone receptionist for roofers in Medicine Hat
Phone rings first4.2s response30-day guarantee
A wind storm rolls through Medicine Hat overnight. By 7am you've got 22 missed calls. Five are insurance adjusters with quotes due today. The other 17 are homeowners who already called the next number after you didn't pick up.
When the phone rings and you can't
Hands are on the nail gun. The phone is two stories down on the truck floor.
What Avidra does
Avidra is a text-back system that runs the second you miss a call. The caller gets a real reply, not a voicemail loop. You get a structured lead with the basics filled in.
The text doesn't replace the human conversation. It buys time for it. You still call back. You still close the job. Avidra just makes sure the lead is warm and the basics about the homeowners are in your inbox before you do.
How Avidra answers your missed calls
Step 1 · Missed call detected
Your business line gets monitored around the clock. The moment a call goes unanswered, a text goes out automatically.
Step 2 · SMS qualifier
The text uses your script. The caller sees the questions you'd ask in person. Most respond inside a minute.
Step 3 · Job summary to your phone
The lead summary lands on your phone as a single message. Everything you need to prep for the call is there before you scroll down.
Step 4 · You decide when to call back
Avidra holds the line for you. The caller gets a soft check-in after a configurable interval. You stay in control of when the human conversation starts.
Pick a pickup mode
You decide who picks up first. Run the human-first mode: your phone rings, and Avidra only steps in if the call goes unanswered. Or run the AI-first mode: Avidra picks up live and transfers when the caller wants a human. Most shops start human-first because the customer relationship still flows through you. AI-first makes sense once the volume is past what one person can handle.
The Free tier includes both AI voice answering and SMS text-back, so the pickup-mode choice doesn't cost extra.
The phone end of your shop
Avidra owns the phone end of your shop. It picks up calls, runs the qualifier, captures the job, and relays the messages you ask it to send. Everything past the phone stays with you. Pricing, scheduling, dispatch, billing all live in your existing tools.
The text won't quote a tear-off. It won't estimate a roof age over the phone. It won't promise an insurance-approved scope. The intake captures enough to triage. The actual roof and the actual quote stay yours, after you've been on the ladder.
The math on your missed calls
The numbers on a roofing shop your size.
4 calls/week missed$1,200 avg job$4,800 / week$20,800 / month$249,600 / year
73% of homeowners don't leave a voicemail. They call the next roofer on Google.
Avidra catches them in 4.2 seconds.
Calls roofers in Medicine Hat actually take
You probably recognize these patterns by now. Ceiling stain that appeared after last week's storm. Flashing repair around a chimney. Ice dam damage showing on a top-floor ceiling after a thaw. Missing shingles after a high-wind day. Pick up first and you book the job. Pick up second and you don't.
Off-hours calls run differently. Tighter, more urgent, less willing to wait until morning. Tarp call after storm damage, can't wait until morning. Tree limb through the roof after a wind event. The shop that picks up fast keeps the work.
What the year looks like
Peak roughly April through October. Storm-driven spikes outside that window. Winter work is mostly emergency repair and tarp jobs.
For most roofers, the call volume isn't flat. You probably already plan staffing and on-call coverage around the peaks. Avidra runs the same in busy season as in slow. No per-call charges, no surge pricing when the inbox gets loud.
Setup is short
Setup is a 10-digit phone number and a short script. You forward your missed calls to the Avidra number that gets assigned at signup. You edit the default intake script to match how you talk to a new lead. That's the whole setup.
Most owners run their first real test inside an hour of signing up. The honest test is to miss a call on purpose from a friend's phone and watch what happens. The text fires. The follow-up questions land. You see the lead summary on your phone.
The five-second window
Speed is the whole game. A caller who got voicemail and then got a confirmation email twenty minutes later has already booked the next number on the list. A text-back inside five seconds reads as a real reply. The caller responds while they're still mentally on the call. The human callback then lands into a warm conversation, not a cold one.
Common questions
Can it handle insurance-adjuster calls differently?
Yes. Adjuster-identified calls route to a separate intake that captures claim number and inspection window.
Does it handle commercial flat-roof inquiries?
Yes. Commercial intake is a separate path that captures roof type, building age, and existing warranty status.
Will it work for storm-chase calls?
Yes. The intake can branch on hail or wind events and capture the storm date for insurance correlation.
Will it ask for the roof age?
Yes. The intake captures approximate roof age and material so you can prep a quote ballpark.
What about active-leak calls in the middle of a rain storm?
Active-leak calls trigger a 'we'll be in touch within the hour' script and route to your dispatch immediately.
Try Avidra on your own number
Two minutes of setup. Fourteen days free. Cancel if you don't see leads land that you would have lost. No card up front. Avidra works the same in Medicine Hat as it does in the busiest market we cover. The intake script changes by trade, the rest stays the same.
Start free for 14 days