The promise
If Avidra doesn't recover 3 booked jobs in your first 30 days, I refund everything and disconnect you myself.
No forms. No retention call.
Asad
PLUMBING · RED DEER
Never miss a plumbing service call in Red Deer
Phone rings first4.2s response30-day guarantee
It's 7am and you're loading the van for a water heater swap in Red Deer. A new call comes in. You can't take it and still make your first job on time.
Three things plumbers push back on
“homeowners hate talking to a robot, they'll just hang up”
Most callers can't tell the AI from a person on the first exchange. It uses your script and your business name, your recorded voice if you've added one. The few who do figure it out usually don't care, because they're getting a real reply at 8pm instead of voicemail.
“I already have an answering service through my CRM”
If the CRM is taking calls in real time and responding in under five seconds, you don't need this. Most CRMs send a confirmation email an hour later. The five-second window is when the lead is still deciding which name to scroll to next.
“what if it can't answer a real plumbing question”
It doesn't try. The AI says you'll get back to them, asks for the basics so you can quote intelligently, and stops there. Pricing, scope, and any actual diagnosis stays with you. The product is intake, not advice.
How Avidra runs both channels
Step 1 · AI picks up live, or texts back if you miss it
Avidra answers every call the moment it lands. If the call still rolls to voicemail for any reason, the SMS text-back fires the same way as the missed-call mode.
Step 2 · Qualifies the caller on whichever channel they're on
Same intake script runs on voice or by SMS. The caller is asked the same questions either way.
Step 3 · Transfer to you on call, or summary to your phone
On a voice call, the caller can ask for a transfer to your cell. On SMS, the lead summary lands on your phone the moment the intake completes.
Step 4 · The SMS thread stays open after, so they can text follow-ups
The text channel doesn't close when the call ends. The caller can ping you by SMS later and the AI handles the next round.
Two ways to set it up
Two setup paths. Path one is forwarding: your existing business number stays the front door, calls ring to your phone, and Avidra only catches the unanswered ones. Path two is direct: the Avidra number is the front door, AI picks up every call live, and it transfers to your cell when the caller asks for a human. Most one-truck shops use path one. Larger shops with reception coverage usually move to path two.
Free tier includes both. AI voice and SMS text-back are both in the $0 floor, so neither pickup mode costs extra.
The phone end of your shop
Avidra owns the phone end of your shop. It picks up calls, runs the qualifier, captures the job, and relays the messages you ask it to send. Everything past the phone stays with you. Pricing, scheduling, dispatch, billing all live in your existing tools.
The text won't promise a 2pm slot. It won't quote a dispatch fee unless you've configured one in the script. It won't argue with a homeowner about whether they need a snake or a hydro-jet. The diagnosis and the price stay with you.
The math on your missed calls
The numbers on a plumbing shop your size.
10 calls/week missed$400 avg job$4,000 / week$17,333 / month$208,000 / year
73% of homeowners don't leave a voicemail. They call the next plumber on Google.
Avidra catches them in 4.2 seconds.
Calls plumbers in Red Deer actually take
The calls that land most often go something like this. Low pressure on the second floor since the renovation. Main shutoff that won't fully close. Outdoor hose bib split after a freeze. Kitchen drain backing up on a weeknight. Each one is a job you'd close if you could pick up the phone.
After-hours patterns are tighter. The urgency is higher and the timeline is shorter. Water main leak between meter and house. No hot water at 9pm in a house with kids. Whoever answers first books it. Everyone else gets the voicemail tone.
What the year looks like
Burst-pipe calls spike from late November through March. Drain calls run year-round with a small May bump from spring renovation work.
Most plumbers can predict the peaks. The trick is keeping pickup steady through them. Avidra doesn't surge-price during your busy weeks and doesn't go quiet during the slow ones.
How setup actually works
Setup is forwarding plus a script. Your existing business number forwards to Avidra so the AI picks up live calls and catches the ones that ring through to voicemail. You edit the default intake script in both directions. Voice and SMS share the same questions.
Most owners are live the same day. The test is a single call from another phone. The AI answers the call, walks the caller through the intake script, and captures the lead. After that, ring busy and watch the text-back fire.
Why speed matters more than channel
The lead is warm for about five minutes after the call. After that, the caller has scrolled to the next name and most likely already dialed. Email lands too slowly to matter for booking decisions made in that first five minutes. A text-back inside seconds keeps the caller engaged through a short intake while you finish the current job. By the time you call back, the lead is qualified and already expecting your voice.
After-hours and on-the-ground in Red Deer
Cold snaps in Red Deer push burst-pipe calls into the after-hours queue every winter.
Common questions
Will my customers know it's automated?
The text doesn't pretend to be a person, but it doesn't announce itself as a bot either. It says it's your office and that you'll be in touch.
Will it disclose my dispatch fee?
Yes. Most plumbers add a 'service call fee is $X, applied to the job if you proceed' line to the script. The caller sees it before they commit.
Can it ask whether the water has been shut off?
Yes. The script includes a shutoff-status check for emergencies. The answer lands in the lead summary.
Will it tell the homeowner I'm booked three weeks out?
Only if you've set that as a hard rule for the script. By default, Avidra captures the lead and lets you decide whether to take it.
What if the homeowner asks for a specific tech?
The text asks who they worked with previously. The answer is captured in the lead summary for your dispatch.
Try Avidra on your own number
Avidra answers your missed calls starting today. Free for 14 days, no card up front. See pricing for what comes after. Same intake. Same lead summary. Red Deer or anywhere else we work.
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