The promise
If Avidra doesn't recover 3 booked jobs in your first 30 days, I refund everything and disconnect you myself.
No forms. No retention call.
Asad
PLUMBING · NEW WESTMINSTER
What a missed call costs a New Westminster plumbing shop
Phone rings first4.2s response30-day guarantee
Saturday night, 9:43pm, a burst pipe call comes in from a homeowner in New Westminster. They need someone now. Your voicemail box was full from Friday and they never even got the tone.
What Avidra does
Avidra answers your phone, however you've wired it. Live with AI voice, or text-back if the call goes missed, or both running together. The caller gets a real response. You get the captured lead.
The text doesn't replace the human conversation. It buys time for it. You still call back. You still close the job. Avidra just makes sure the lead is warm and the basics about the homeowners are in your inbox before you do.
Where the math breaks even
Break-even is one recovered job a month for almost every plan tier. If Avidra catches one plumbing lead in the trial that would have gone to voicemail, you're already ahead on the year. The trial period is 14 days, so the math has the chance to prove itself before you're paying.
Pick a pickup mode
You decide who picks up first. Run the human-first mode: your phone rings, and Avidra only steps in if the call goes unanswered. Or run the AI-first mode: Avidra picks up live and transfers when the caller wants a human. Most shops start human-first because the customer relationship still flows through you. AI-first makes sense once the volume is past what one person can handle.
The Free tier includes both AI voice answering and SMS text-back, so the pickup-mode choice doesn't cost extra.
Where Avidra stops
Avidra handles the intake call, the back-and-forth qualifying, and the relay messages you ask it to send to your customers. The phone is the part it owns. The work past it stays with you and your existing tools.
The text won't promise a 2pm slot. It won't quote a dispatch fee unless you've configured one in the script. It won't argue with a homeowner about whether they need a snake or a hydro-jet. The diagnosis and the price stay with you.
The math on your missed calls
The numbers on a plumbing shop your size.
10 calls/week missed$400 avg job$4,000 / week$17,333 / month$208,000 / year
73% of homeowners don't leave a voicemail. They call the next plumber on Google.
Avidra catches them in 4.2 seconds.
Two people on the phones, not just one
The customer-facing AI is one half of the product. The other half is yours. Text the Avidra number any natural-language instruction like 'text Dave I'm running 15 late' or 'show me Friday's bookings.' Avidra relays the message or pulls the data. Most owners forget this is part of the product until the first time they use it from a job site.
Calls plumbers in New Westminster actually take
You probably recognize these patterns by now. Low pressure on the second floor since the renovation. Outdoor hose bib split after a freeze. Water heater that stopped making hot water this morning. Leaking toilet flange the homeowner can see through the ceiling. Each one is a job you'd close if you could pick up the phone.
After-hours patterns are tighter. The urgency is higher and the timeline is shorter. Water main leak between meter and house. Burst supply line spraying into a ceiling. Whoever answers first books it. Everyone else gets the voicemail tone.
What the year looks like
Burst-pipe calls spike from late November through March. Drain calls run year-round with a small May bump from spring renovation work.
Most plumbers can predict the peaks. The trick is keeping pickup steady through them. Avidra doesn't surge-price during your busy weeks and doesn't go quiet during the slow ones.
How setup actually works
Setup is forwarding plus a script. Your existing business number forwards to Avidra so the AI picks up live calls and catches the ones that ring through to voicemail. You edit the default intake script in both directions. Voice and SMS share the same questions.
Most owners are live the same day. The test is a single call from another phone. The AI answers the call, walks the caller through the intake script, and captures the lead. After that, ring busy and watch the text-back fire.
Why speed matters more than channel
The lead is warm for about five minutes after the call. After that, the caller has scrolled to the next name and most likely already dialed. Email lands too slowly to matter for booking decisions made in that first five minutes. A text-back inside seconds keeps the caller engaged through a short intake while you finish the current job. By the time you call back, the lead is qualified and already expecting your voice.
After-hours and on-the-ground in New Westminster
TSBC permits are required for gas-fired water heater replacements in BC. Some Greater Vancouver municipalities also require backflow testing on commercial accounts.
Common questions
Will it disclose my dispatch fee?
Yes. Most plumbers add a 'service call fee is $X, applied to the job if you proceed' line to the script. The caller sees it before they commit.
Will it handle a 2am burst pipe call?
Yes. The text fires the same way at 2am as it does at 2pm. Most homeowners with a burst pipe text back within seconds. You see the lead and decide whether to take it that night.
What does the text say about pricing?
Whatever you've configured. Most plumbers use a 'we'll quote on site' default. Avidra never volunteers a price you didn't approve.
Can I forward an Avidra-captured lead to my CRM?
Yes. Each lead can email or webhook into your existing system.
Will it tell the homeowner I'm booked three weeks out?
Only if you've set that as a hard rule for the script. By default, Avidra captures the lead and lets you decide whether to take it.
Try Avidra on your own number
Run the trial on your own line for two weeks. The first missed call you catch usually pays for the year. Avidra reads the same whether the call comes from New Westminster or from the next market over.
Start free for 14 days